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Enterprise Demand for Identity Verification and Address Management Fuel Global Growth for Melissa

1194 Days ago

Melissa Opens New Locations in Europe and Asia to Deliver Data Quality Solutions to Expanding Financial Services, Healthcare, and Ecommerce Markets

RANCHO SANTA MARGARITA, Calif., Feb. 12, 2019 (GLOBE NEWSWIRE) -- Melissa, a leading provider of global contact data quality and identity verification solutions, today announced global growth in support of enterprise customer needs for identity verification and address management solutions. New offices in Cologne, Germany and Singapore expand Melissa’s worldwide footprint, and are poised to support data quality initiatives in key international arenas such as financial services, healthcare, and online commerce. The recently-opened offices strengthen Melissa’s reach throughout the Americas, EMEA and the Asia-Pacific regions.

Enterprise data operations such as Know Your Customer (KYC), Anti-Money Laundering (AML), fraud protection, and seamless onboarding all rely on validating the data gathered in real-time, as well as enhancing customer relationships. “Seamless identity verification is essential to global business, with enterprises facing intense pressure to protect customers while maintaining a smooth and efficient customer experience,” said Bud Walker, vice president enterprise sales and strategy, Melissa. “This is just one reason Melissa plays such a strong role in the data quality landscape – our tools and services are effective in delivering clean data and enabling compliance with the myriad rules and regulations in play around the world.”

For example, Melissa recognizes that address management is foundational to all facets of customer communication and business operations. By offering proven solutions designed to clean, enrich and match contact records, the company empowers users to tap into deeper customer insight, improved communications, more profitable customer relationships.

Melissa’s global offices offer convenient, in-country access to Melissa services and personnel. Local servers also meet the broadest range of in-country compliance requirements, which bind international data quality users and their vendors to maintain customer data handling without crossing borders. The company’s dedicated resources protect effective, real-time data quality processing with efficiency, uptime, and failover protection.
To connect with members of Melissa’s global intelligence team, visit www.Melissa.com or call 1-800-MELISSA.

About Melissa
Since 1985, Melissa has specialized in global intelligence solutions to help organizations unlock accurate data for a more compelling customer view. More than 10,000 clients worldwide in arenas such as retail, education, healthcare, insurance, finance, and government, rely on Melissa for full spectrum data quality and ID verification software, including data matching, validation, and enhancement services to gain critical insight and drive meaningful customer relationships. For more information or free product trials, visit www.Melissa.com or call 1-800-MELISSA (635-4772).

Greg Brown
Vice President, Marketing
(800) 635-4772 x1130
Jackie Zerbst
MPowered Public Relations
(714) 998-3448

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